Send VIP notifications from your domain, in a more personal format, and keep your sending information current.
In brief: Most events only convert 2–4% of their VIPs into advocates. InGo pushes that number north of 40% by making it easy, timely, and personalized for speakers, sponsors, and exhibitors to share.
VIP notifications are an important part of how you get there. But a notification only works if it reaches the inbox and the recipient engages with it. Here are three simple ways you can achieve a better outcome: custom sending domains, plain-text notifications, and a smarter footer.
When more notifications land, more VIPs share, and your events grow faster than ever.
VIPs are often among an event’s most influential participants. Speakers, sponsors, and exhibitors have both the credibility and the reach to bring new audiences in the room. The challenge is getting the right message in front of them, at the right moment, in a format they recognize and are willing to act on.
VIP Notifications strive to achieve just that, but for them to perform, the experience has to do more than send. It has to feel credible, personal and consistent with the organization behind the event.
Take advantage of these simple improvements with a quick service request to boost your VIP Notification deliverability and results.
Your VIP Notifications can come from your sending domain, the brand your attendees know and trust. Set up your sending domain and they'll come from your organization's own email address.
Plain-text VIP notifications give you a simpler, more personal format, closer to a note from a colleague than anything else.
Use them alongside your existing notifications to vary your outreach, so your VIPs don't see the same template every time. Either way, advocacy stays front and center.
Just set once, override when needed. Add your company’s information at the community level and it becomes the default across your events. You can customize this on an event-by-event basis.
Deliverability is the foundation. Here's what sits on top of it.
Personalized for every VIP. Each notification is addressed to the individual, with their own ready-to-share post for their role: speaker, sponsor, exhibitor, or VIP. It’s not a marketing email, it’s a reminder and encouragement to share their excitement.
Managed from your Growth Report. Manage VIP notification settings directly from your Growth Report, with community-level defaults that carry across every event. Set your plan once, see what's required, and spot which events still need attention. Event owners can't switch required notifications off, so no event slips through.
Works with the rest of InGo. Pair VIP notifications with our community graphics (more info soon) and every VIP gets an on-brand post without anyone designing it by hand. Pair them with the API integration and every new speaker or sponsor is added and notified automatically.
The result: notifications that arrive, from a sender your VIPs trust, with a post that's ready to go. More VIPs share. More of their connections register. Your events grow.
Already an InGo customer? Click here to update your DNS information and footer details.
Not yet an InGo customer? Book a demo to see how VIP notifications turn 2–4% of your VIPs into advocates into north of 40%, and make sure every invite lands.